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Bachelor of Public Relations Management, Honours

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The Bachelor of Public Relations Management, Honours program at Centennial College is a unique, first-of-its-kind offering in Canada that combines both public relations and business studies. It prepares you, in four years, for an exciting career in PR, social media and corporate communications.

The Bachelor of Public Relations Management, Honours program, offered by the School of Communications, Media, Arts and Design in collaboration with the School of Business, balances the theory, principles and application of public relations with a solid foundation in business principles through ten core business courses.

During your time in the program, you complete real world projects that allow you to apply your newly acquired knowledge. From writing media releases to planning events, you engage in real-world scenarios that ground the core classroom concepts of this four-year degree.

To prepare you for a variety of careers, the Bachelor of Public Relations Management, Honours courses include a strong focus on:

  • Writing
  • Social and digital media
  • Research and communications planning
  • Strategic communications
  • Corporate communications

A 14-week industry co-op placement, during which you gain real world experience prior to graduation, rounds out this program.

Because there is an emphasis on research, social and digital media and corporate communications as well as the foundations in business, you develop the critical thinking and strategic communication skills to perform a vital role in healthy organizations and businesses.

Program Highlights

In this Bachelor of Public Relations Management, Honours program, you:

  • Develop a thorough comprehension of the public relations industry with a focus on building critical skills for career success
  • Learn the key business skills, including financial management, organizational behaviour, business law and accounting, that give you a competitive edge in the marketplace
  • Obtain the know-how to navigate today's digital world, including developing multifaceted social media and integrated online marketing programs
  • Get a deeper understanding of the complex world we live in through coverage of global citizenship, corporate social responsibility and the role communicators play in helping organizations make change.

Career Outlook

  • Social media coordinator
  • Community manager
  • Public relations coordinator
  • Corporate communications specialist
  • Project coordinator
  • Research associate
  • Media relations specialist

Education Pathways

Qualified graduates may be eligible to receive degree credit/s with our partner institutions for learning achieved at Centennial College.

في أي قسم أنا؟

School of Communications, Media, Arts and Design

خيارات الدراسة

دوام كامل (4 أعوام )

رسوم التسجيــل
CAD$19,458.00 (US$ 14,293) سنوياً
Ancillary Fees - CAN $1,625.24

* السعر الظاهر هو سعر توضيحي، يرجى تواصل مع الجامعة

تاريخ البدء

سبتمبر 2024

مكان عقــد الدورة

Centennial College

Ashtonbee Campus,

75 Ashtonbee Road,

SCARBOROUGH,

Ontario (ON),

M1L 4C9, Canada

شروط القبول

للطلاب الدوليين

High School Applicants

To be eligible, high school applicants must have:

  • Ontario Secondary School Diploma (OSSD) or equivalent.
  • At least six Grade 12 M or U, or OAC credits with an overall average of 65% or higher.

Mature Applicants

To be eligible, mature applicants must:

  • Be 21 years of age or older by December 31 of the program year
  • Provide transcripts showing Grade 12 English (U), OAC, or equivalent
  • Provide complete academic history (transcripts or international evaluation)
  • Provide a resume detailing work experience

English Language Requirements:

IELTS: 6.5 plus (with no single test score below 6.0)

TOEFL: 88 plus (with no test below 21)

Minimum TOEFL score of 580 plus (paper-based)

CAEL with an Overall band score of 70 and Writing 60

Pearson Test of English (Academic) score of 60 plus

ITEP (International Test of English Proficiency) score of 4.1 plus.

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