Creative and Cultural Industries: Design Marketing - BA (Hons)

Kingston University

This course prepares you for a career in design marketing in the creative industries. You will develop the practical and analytical skills needed to create marketing materials and design user experiences across different media and digital environments. You will learn to visualise, collaborate, experiment and project manage as you work on real-world projects with other students and industry professionals. You will also develop your knowledge of the creative industries, exploring topics such as design thinking, branding and strategy for creative organisations. You will have creative freedom and be encouraged to undertake non-commercial creative projects. The Design Marketing BA (Hons) course also offers opportunities to work on live projects with creative companies and institutions, alongside your classmates in the student-powered creative agency, Studio KT1.Throughout the course you'll also develop the commercial and organisational skills and understanding needed to work effectively in the Creative and Cultural sector.

Department of Creative and Cultural Industries