Marketing and Public Relations (HND) HND

Coventry University

Working in a marketing environment can be fast-paced, exciting and fun, and touches on all aspects of the business such as branding, positioning, and working towards building a sustainable image.This course aims to help you cement a solid foundation of core principles. You will learn about technological systems to successfully develop and implement innovative marketing strategies. The course also introduces relationship management, innovative strategy, enhanced digital marketing practice and effective market segmentation.This Higher National Diploma (HND) follows the curriculum for Years 1 and 2 of the Marketing and Public Relations BA (Hons) degree course.For the most up-to-date information about course content, part-time study or our additional academic support, please visit our website.

CU Group