MA Fashion: Branding and Creative Communication

Cambridge School of Visual and Performing Arts

MA Fashion: Branding & Creative Communication is a contemporary studio-based programme designed to help you build creative, conceptual and professional skills. The course aims to encourage and develop the next generation of fashion communicators, with the innovative mind-set, strategic thinking awareness and enterprise vision necessary for contributing to contemporary culture, leading to careers in the fast-moving industry of visual branding and fashion media and communications. The course welcomes applicants with interests across diverse aspects of contemporary fashion culture, including fashion journalism, fashion photography, fashion film, fashion curating, contemporary understanding of branding, marketing and art direction for fashion, contexts for sustainable fashion, engagement with social media and emerging technologies, such as AR, VR and holography, creative collaborative practice and experimental approaches to creative communication, challenges to established societal and cultural assumptions, and critical examination of both analogue and digital modes of communication.