Bachelors of Communication/Arts - Public Relations

The University of Queensland

Be well-prepared for both the technical and advisory roles that are central to professional public relations practice. You'll acquire skills in media management, learn to identify and manage organisational issues and crises, and develop industry materials and strategic campaigns for real client organisations. Graduates will gain a critical understanding of the role played by public relations locally and globally, examined within ethical, socially responsible and legal frameworks. Work will typically be found in PR, government, corporate, the media and NGO sectors.

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