Bachelor of Design (Visual Communication Design)

Ara Institute of Canterbury Limited

Hone your creative talents to become a versatile design professional. With this degree you’ll learn how to generate ideas, solve problems and design innovative solutions in advertising, marketing and communication design environments. Core skills taught include design strategies, graphics, branding and communication, typography, art direction, drawing and illustration. In addition, you’ll choose three courses from a range of electives which will enable you to develop complementary skills in particular areas of interest. As well as studio courses, you’ll complete a group of core courses in academic subjects. These include both professional and contextual studies which will equip you with developed communication skills, a background in the history and sociology of creative practices, insights into contemporary professional ethics and some business skills.