MA Strategic Fashion Marketing

University of the Arts London

MA Strategic Fashion Marketing has a global reputation for success in launching fashion industry careers. It is a well-established and renowned course with a record of recruiting high calibre students leading to an excellent record of graduate employability. The course provides a learning environment in which business graduates can develop both creative and strategic skills in fashion marketing and management. You will develop knowledge and skills in areas such as marketing strategy, business development, brand strategy, consumer insights, digital as well as marketing communications. The course also offers in-depth analysis into innovative and industry specific fields such as luxury, international strategy, sustainability and digital technologies.The course will challenge you to rethink the status quo of the industry and develop innovative and holistic approaches to problem solving, preparing you to successfully navigate this dynamic industry.Industry speakers will showcase new thinking and expertise in the sector, providing you with multiple opportunities to network and develop professional skills.

School of Fashion Promotion and Management