Marketing Strategy and Consumer Insights MSc

City St George's, University of London

MSc Marketing Strategy and Consumer Insights is designed for those who want to launch a successful career as a professional marketer. You’ll develop a strategic mindset powered by innovative thinking and sharp analytical insight. As a future marketing leader you will also gain the ability to influence decision-makers to drive business growth. The course explores topics in consumer psychology, sustainability, culture, and technology to give you a 360-degree view of effective marketing strategy in a fast-paced world. You’ll graduate with the confidence to specialise and lead in a variety of marketing and innovation-driven roles. No prior marketing experience is needed - just curiosity, creativity, and ambition.

Bayes Business School (formerly Cass)