Ontario College Graduate Certificate in Digital Product Management

George Brown Polytechnic

The two-semester Digital Product Management program equips you with essential skills for managing and analyzing digital products through interdisciplinary approaches. You'll gain expertise in leading digital product development, conducting market research, defining product requirements, and engaging in strategic analysis throughout a product’s life cycle. As digital transformation reshapes business operations and innovation, this program prepares you to drive success in this dynamic and growing field. In today’s digital landscape, embracing digital transformation is essential for every business. Our two-semester Digital Product Management (T428) postgraduate program is designed to equip you with the skills to drive product success and strategic growth from concept to launch. This program prepares you for entry-to-practice roles in digital product management and analysis by offering an interdisciplinary approach that covers the entire product life cycle. Through applied learning and a capstone project, you will gain real-world experience working collaboratively with other professionals in market research, developing and defining product requirements, and validating customer and business benefits that a product delivers, all while leveraging data-driven insights for success. This combination of knowledge and practical skills will empower you to lead the development of digital products and confidently navigate their life cycle.

Centre for Arts, Design and Information Technology