Bachelor of Arts in Mass Media - Media Management, Promotion and Sales

Illinois State University - INTO USA

The mass media program at ISU consists of two tracks: Management, Promotion, & Sales, Media Arts. As a mass media major, you will learn about the history of the media industries while practicing the business and creation of media in their coursework and hands-on experiences at our student media outlets: WZND Radio, TV 10, The Vidette, Student Television Workshop. There has been explosion of digital media outlets and platforms over the last decade adding to the already established radio, TV, and newspaper industries. Media companies need educated talent to create content and manage business operations. You will leave our program with real-world experiences so you can make contributions to the field. Plus, we have a large and involved alumni network eager to provide opportunities to fellow Redbirds.